The new version of the Majirel range from L’Oréal Professionnel. The colour you love, with a less intense scent and easier mixing. Discover the iconic Majirel colouring cream, now enriched with Odour Trapping Technology (OTT). This innovative technology traps ammonia molecules, ensuring a less intense ammonia smell with maximum colouring effectiveness. The improved, creamy texture makes it easier to dispense and mix, resulting in even better application. Achieve uniform, vibrant colour from root to tip and up to 100% grey coverage. Majirel now has a vegan formula1. 1 No animal-derived ingredients or by-products Majirel High Lift's innovative formula lightens, neutralizes, and tones in one step, offering a range of cool blondes from ultra-neutral to icy platinum. Lift up to 4.5 levels while achieving on-trend blondes with a soft, healthy feel. Available in seven shades: Neutral, Ultra-Light Blonde, Intense Ash, Ash Violet, Ultra-Light Natural Ash Blonde, Violet and Beige (up to 30% grey coverage).